Exercise: A menu card

a square example

After experimenting with paper fish cut-outs from different viewpoints, on different supports, I came up with my final idea.
I know how squeamish some British people can be when they are served fish, so I chose a very decorative design.

details in silver pen

I thought a black and white image would be decorative, and at the same time with the use gold or silver, add a touch of luxury. The silver does not come out well on this scan, I will try to take a picture later.

Although I have left plenty of space for the text, I have placed 'fancy fish place' as an example of where the name of the restaurant would go. The font choice is not important here, but gives an idea of what it would look like. It is covered in silver and burnished (but you can't see it).

I always complain that there isn't enough light in restaurants, but this is in favour of the silver finish which reflects the light very well and is supposed to glimmer like fish do.

Shortlist of different versions

Exercise: A menu card

Provide an illustration for use on the menu of a sophisticated quality fish restaurant - a chain, fresh ingredients, contemporary - food must be appetising

Some inspiring designs:

North Sea Fish Restaurant

123rf.com

Design123rf.com

valpendleton.com

jamieoliver.com

http://www.theblankcardcompany.co.uk/acatalog/fish-dish-by-Alan-Furneaux.jpg

Mari Inukai

 

cosyhomeblog.com

Markey Robinson Still Life - Fish on a Plate

exercise: animals around the world

I checked on the internet to see if some of my initial ideals had already been 'done'.

Found one children book cover by Doreen Kindersley entitled 'animals around the world', and a printing company has a design of animals 'walking around the world' one of my ideas too. I am still looking for people and animals, or animals and flags...

a soft cloth book from http://joscraftcornerstore.ca/books-pg4.html

 

http://www.artees.biz/zoo_aquarium.htm

Animals Around the World (Lift the Flap (Kingfisher)) [Board book]

 

app By Absolutist Ltd

Example of ideas

Exercise: A children's book cover

produce a cover illustration for a natural history book for children (aged 7-11) entitled "Animals from Around the World".

After spending a huge amount of time on the previous task - museum posters and deciding to stop and move on - I have enjoyed very much working on this.

I made some sketches in my sketchbook with different ideas, and discussed them with friends. Finally I chose to go ahead with my idea even if I didn't have 'coloured client visuals' apart from one.  The book format I imagined would be big and rather square. I wanted it to stand out so picked bright colours and simple type.  The text is there to give an idea of what I would like.  If I ever work in this field, I plan to get someone else to do the letters.

 

I was proud of my progress with the computer.  Each small painting was made in acrylics, and  scanned.  I played around with a simple programme.  Mistakes sometimes make it better (small around of white around the lemur's circle) sometimes not (white line over the fish).